Hertz NeverLost Privacy Policy

YOUR PRIVACY: Hertz NeverLost and Online Trip Planning at NeverLost.com are products created and maintained by Navigation Solutions, LLC. At Navigation Solutions we respect your privacy and are committed to protecting any of your personal data we store. This policy explains what data we collect about you, how we collect it, the measures we take to keep your data secure, and how we use this data. We also explain the options you have regarding your personal data. When you request services from us or access our websites, you consent to our collection, retention, and use of your personal data in the manner described in this policy. You also accept the risks outlined in the Security section of this document. You can quickly review the key topics by reading this summary page. Alternatively, click on any of the headings below to read more about an issue or read the full policy.

Scope

Who we are: We are Navigation Solutions, LLC. This policy does not cover our affiliates.

Legal Issues: We aim to comply with the privacy laws applicable to the personal data we collect and use.

Changes: We may change this policy from time to time. The policy was last updated on 19th January 2009.

Collection

What we collect: We collect the personal data to provide the services you request from us.

Sources: We mostly collect your data directly from you and companies involved in our provision of services to you.

Websites: We use certain technologies on our websites, including cookies, to collect data about your visit. You may choose to restrict our use of cookies as suggested in this policy.

Retention

Storage: We generally retain personal data about our customers for as long as we believe appropriate for the purposes for which it was collected.

Security: We aim to maintain appropriate physical, procedural and electronic safeguards to protect your personal data.

Access: You may access and review the personal data we retain about you and correct any factual errors.

Use

Operational Uses: By providing your personal data to us, you consent to our use and disclosure of your data for the operational purposes listed in this policy.

Marketing Uses: We would like to use your personal data for our marketing purposes. We may also want to share your data with our business partners for their marketing purposes. You can choose to restrict these uses by following the instructions in this policy.

CONTACT US: We hope this policy answers your questions about our collection and use of your personal data. If it does not, or if you have any questions, please contact us by following the instructions in the full policy.

 

Who we are

We are Navigation Solutions, LLC, a U.S. company based in Plano, Texas, which provides service to the Hertz NeverLost GPS navigation system and Online Trip Planning services offered at NeverLost.com. All references in this policy to “we”, “us” and “our” are to us, but not to The Hertz Corporation or any of our business partners or affiliates, which are covered by their own Privacy Policies. We also operate GPS equipment rental businesses and Online Trip Planning Services that supplement the GPS rental experience.

 

More about affiliates…

Affiliates: These companies either control us (through ownership) or are controlled by the companies that control us. They cover a range of businesses but are generally not involved in provision of our services to you.

 

The Hertz NeverLost system is available primarily in the U.S., but our online services are accessible in many countries. We aim to comply with the privacy laws applicable to the personal data we collect and use.

In addition, we comply with the Safe Harbor principles agreed between the U.S. and the E.U. establishing minimum standards of data protection for transfers of data from countries in the European Union to the United States.

 

We may change this policy from time to time. If we do so, the amended policy will take effect when we post it on our website. We will amend the “last updated” notice on the first page of this policy whenever we make a change.

If any change makes the policy less protective of your personal data, it will not apply to data we collected about you before the change was made. The only exception to this is where we have told you about the changes and given you the opportunity to tell us not to apply them to your personal data.

COLLECTION

We collect a range of data about you from a variety of sources for the purposes of our business. The examples we provide here are illustrative rather than a complete list of our practices.

We collect the data we need to provide the services you request from us, which may include:

• Name, address and contact details, including telephone and email;

• Addresses and names of destinations entered into the NeverLost.com website or Hertz NeverLost;

• Personal questions required for password recovery;

• Affiliations with companies or associations;

• Information relating to your NeverLost rental; and

• Personal preferences for any settings related to NeverLost.com or Hertz NeverLost

 

We collect personal data directly from you when you use NeverLost.com or Hertz NeverLost, including information you provide:

• When you call our customer service centers;

• On our websites;

• On the NeverLost GPS system; and

• When you join membership programs, such as setting up an account for Online Trip Planning at NeverLost.com.

Our websites

We use certain technologies on our websites to collect data about your visit, as follows:

Cookies

A “cookie” is a set of data sent to your computer by our web server that enables the server to recognize your computer.

Cookies help us improve the quality of your visits to our websites by making the Online Trip Planning process faster and smoother. The information they provide helps us develop content and features that we think will be of interest to you.

We use cookies to:

• Track your use of our websites during a single visit, remember the data you provide and the choices you make as you progress from page to page (“session cookies”); and

• Recognize you at your next visit (“persistent cookies ”).

More about cookies…

By adjusting your browser or installing certain software, you can restrict our use of cookies. If you do this, you should be aware of the following:

• If you restrict our use of session cookies you will not be able to use our websites or certain features of our e-mail messages. You should be aware that session cookies are generally deleted or made unavailable to us as soon as you close your browser.

• If you restrict our use of persistent cookies you may still enjoy the full workings of our websites and e-mail messages but will need to re-enter some data when starting a new website session. Although persistent cookies will neither automatically be erased nor made unavailable to us upon closing your browser, they will typically “expire” after a number of years.

If you are still unsure about cookies, please note that the data that makes up one of our cookies will typically have no meaning to anyone other than us. Also, a cookie is unable to retrieve other data from your computer’s hard drive or pass on computer viruses.

Pixel tags

In addition, we may use “pixel tags” or similar technologies that enable us to track your actions as a user of our websites or recipient of our e-mail messages.

Pixel tags are used to collect anonymous data to help us determine popular destinations, marketing exposure, click-throughs and other information to improve our service. We also use them to identify which online advertisement or email has brought a customer to our website.

Other company websites

Our websites and e-mail messages may contain links to websites operated by other companies. You should be aware that the collection and use of any data you provide on these websites will be governed by the privacy policy of the company providing the website and not by this policy.

 

RETENTION

We try to ensure that the personal data we retain about you is stored securely and is as accurate, current and complete as necessary for the purposes we use it for.

We generally retain personal data about our customers for as long as we believe appropriate for the purposes for which it was collected or as otherwise required by applicable law.

Our principal databases for storing the personal data we collect are located in Virginia and Texas, U.S.A.

As you may be aware, there is no completely secure method of transmitting or storing data. Although their physical characteristics are different, postal mail, telephone calls, faxes and transmissions over the Internet all present possibilities of loss, misrouting, interception and misuse of the data that is transmitted.

We aim to maintain appropriate physical, procedural and electronic safeguards to protect your personal data, including:

• Restricting access to personal data to our employees on a “need to know” basis;

• Enforcing policies and procedures for our employees in their handling of personal data; and

• Using technologies designed to safeguard data during its transmission, including SSL encryption for the data you provide on our websites.

If you have reason to believe that any account with us is no longer secure, you must immediately contact us by following the instructions at the end of this policy.

 

More about SSL encryption…

“SSL” stands for Secure Sockets Layer encryption. We use this protection for the data you submit to us on our websites. SSL encryption seeks to ensure that you are actually sending your data to Navigation Solutions and that no-one else can read or tamper with it during transmission.

When you are asked to provide your personal data to us on our website, you will see that our “http” website address changes to read "https". The additional “s” denotes that the site is secure for that data transfer. You may also see a closed padlock symbol on your screen, again denoting a secure site.

Security of communications

We try to strike a balance between the security of your data and your convenience. As a result, we may sometimes use a method of communication that is less secure than a less convenient alternative.

For example, we will send you e-mail in unencrypted form (i.e. instantly readable) because many of our customers are unable to access encrypted (i.e. coded) e-mail. This means that our email, if misrouted or intercepted, could be read more easily than encrypted e-mail. For this reason, please do not include confidential information in any e-mail you send to us.

For a more secure way to communicate with us over the Internet, please click on the “Contact Us” link at the bottom of any page on NeverLost.com and follow our instructions.

 

You may access and review your personal data and correct factual errors as follows:

• If you are a member of a Hertz NeverLost membership program, such as membership at NeverLost.com, you may update your member profile in the account information section of NeverLost.com.

• If you are not a member of a Hertz NeverLost membership program, or your interest is broader than your membership data, or you wish us to delete certain of your personal data, please contact us by following the instructions at the end of this policy.

To protect your privacy and the security of your personal data, we will take steps to verify your identity before granting you access or making corrections to the data we store about you.

Uses

By using the Hertz NeverLost or NeverLost.com, you consent to our use and disclosure of your personal data for the operational uses listed below. We would also like to use your data for our marketing purposes.

The examples provided below are illustrative and not a complete list of our practices:

To provide you services

We will share your personal data among ourselves to provide services to you, including to:

• Provide you with enhanced services, such as Hertz NeverLost send to car services or enhanced trip planning tool on NeverLost.com;

• Provide you with customer assistance;

•

• For customer satisfaction and market research purposes to help us improve our services.

Disclosure to companies you use

We will also share your information with companies you use in connection with your rental, including:

• Any intermediary you use that has access to your account, such as a travel agent or assistant, in relation to any aspect of your trip planning experience

 

Protective and legal uses

In addition, we may share your personal data for legal reasons, including:

• Cooperating with law enforcement agencies, to identify individuals who may be involved in illegal activities; and

• To comply with applicable law.

Disclosure to our agents

We may use other companies as our agents to act on our behalf and assist us in the conduct of our business, performing services for us under our instruction. These services may include hosting certain websites or databases, running promotions for us, sending marketing communications, carrying out data analysis and conducting customer satisfaction surveys or other research. We will require our agents to maintain appropriate security standards to protect your personal data and use the data only for the purposes we specify.

Disclosure for corporate transactions

We may disclose your personal data to other companies in relation to the sale, merger or transfer of one of our businesses to enable the other company to decide whether to proceed with the transaction. If the transaction is completed, the company will be required to observe the relevant provisions of this policy with respect to the data provided.

 

We may aggregate your personal data and use it to develop targeted marketing programs and service offerings that we believe may be of interest to you. We would like to send these to you by email or by mail. We would also like to share your personal data with our affiliates and business partners for their marketing purposes. You have choices in relation to our marketing uses of your personal data as follows:

US residents

We may use your personal data for the above marketing purposes, although you can choose to limit or restrict our mailings and our sharing of your data for these uses by following the instructions at Marketing Options below.

EU residents

We will only use your personal data for our marketing purposes with your prior consent, which may be collected from a number of sources.

If you do not receive marketing messages from us and would like to do so, or if you want to limit or restrict our mailings or sharing of your data for marketing purposes, please follow the instructions at Marketing Options below.

Residents of other countries

Our use of your personal data for marketing purposes will comply with your local law. You can instruct us how we can use your personal data for marketing purposes by following the instructions at Marketing Options below.

Members of NeverLost.com programs

If you are a member of NeverLost.com or a similar program, you will have made marketing choices when you enrolled. These choices are now recorded in your Profile. You can review and amend your selections by accessing your Profile NeverLost.com.

Alternatively, please complete the My NeverLost.com Privacy Choices form at the end of this policy and mail it to us, following the instructions at Contact Us below.

Non-members

If you are not a member of one of our programs, you can record your marketing choices by enrolling, free of charge, at NeverLost.com.

When you enroll, we will provide you with an account login. Your choices will be recorded in your NeverLost.com Profile and you will be able to amend your choices at any time by following the instructions for Members of NeverLost.com programs above.

Alternative opportunities to opt-out

Our marketing emails contain an unsubscribe option. If you do not want us to continue to send marketing emails to your email address, click on ‘unsubscribe’ and we will not send further marketing emails to that address, although you may still receive emails at other addresses for which you have not unsubscribed. If you subsequently wish to override your choice to unsubscribe, you will need to either amend your Profile or, if you are not a member of one of our programs, follow the instructions for Non-members above.

Important points to note

Please note the following points about the marketing choices you make:

• If you change your marketing choices, we will always observe your most recent choice. Although we aim to process your choices promptly, you may still receive marketing communications prepared before we received your request to unsubscribe;

• If you change your address, we will continue to follow your directions for your most recent address provided from your ‘unsubscribe’ click above, your Profile, or the My NeverLost.com Privacy Choices form you completed. In order for us to continue to follow your directions at a new address, you will need to update your Profile online or complete another My NeverLost.com Privacy Choices form with your updated information and provide it to us with your changed contact information; and

• If you choose not to receive marketing messages from us, you may not be able to receive certain benefits connected to your program, such as promotions (if applicable). You will, however, continue to receive program updates and other membership information; and

 

We hope this policy answers your questions about our collection and use of your personal data. If you have additional questions or want to contact us for a specific purpose, please select from the following:

Access/ Corrections: Please send any request to access, amend or delete certain personal data we hold about you to the most convenient address below.

General questions: You should send any questions you may have about this policy to the most convenient address below. If you feel our response is not satisfactory, we will refer you to a neutral and independent dispute resolution organization.

Marketing: Send a completed My NeverLost.com Privacy Choices form (at the end of the policy) to the most convenient address below. We aim to process your choices promptly on receipt, but you should please allow a number of days for your choices to become effective.

Security: If you have reason to believe that the personal data we hold about you is no longer secure, you must immediately notify us of the problem by either clicking “Contact Us” at the bottom of any page on NeverLost.com or calling us, at 1-800-823-2547.

Contact addresses:

• Vice President, Business Development, Navigation Solutions, LLC, 3314 N Central Expy, Suite 210, Plano, TX 75074, U.S.A.

•Email: Privacy@Navigationsolutions.com

Please complete this form and send it to us by following the instructions at Contact Us above.

(Updates: Please update your information in your Profile online, or use this form for changes.)

Name: ..................................................................

Address: ....................................................

State/Province: .....................................................

Zip/Post code: ...................................................

Country: ......................................................

Email Address: ...................................................

A. Please send me marketing offers and materials from Hertz NeverLost and NeverLost.com:

Postal mail Yes [ ] No [ ]

E-mail Yes [ ] No [ ]

B. Please share my personal data with affiliates and business partners for their marketing purposes:

Yes [ ] No [ ]